Love Bomb 2015!

You may remember that each year (2012, 2013, 2014), roughly around Valentine's Day (and once in the Summer!) we get together with our fellow independent lingerie brands for a Love Bomb!

It gives us a chance to tell you all about our favourite fellow brands, encourage you to shop with independent and small businesses, and to give you a cheeky little discount too.

We teamed up with Miss Deadly Red (who wears a 34F in Playful Promises and 32G in Miss Mandalay) to shoot the Love Bomb images in and around our studio/office! I'm particularly proud that we could make good use of one of my many passive aggressive notes ;)

Each brand came up with a word that describes what they love about lingerie, or how lingerie makes them feel!

Playful Promises - REBELLION

Ayten Gasson - SENSUAL

Miss Mandalay - SUPPORT

Karolina Laskowska - JOY

Kiss Me Deadly - SILHOUETTE

Sparklewren - INDULGENCE

Make sure to visit our facebook page, where we will be releasing an image each day for each brand.

Each brand has also offered a discount for the entire week (expiring on 15th)!

Playful Promises - 20% off with code "LOVEBOMB2015"

Ayten Gasson - 15% off with code "LOVE15"

Miss Mandalay – 20% off lingerie only with code “LOVEBOMB2015” 

Karolina Laskowska – 15% off with code “lovebomb2015”

Kiss Me Deadly - 20% off lingerie only with code "LOVEBOMB2015"

Sparklewren - 15% off a bespoke corset 

Lingerie Secret Santa

Karolina of Karolina Laskowska came up with the brilliant idea of a lingerie Secret Santa between the independent lingerie brands. 

As the person behind Playful Promises, I can say it is a brand born out of the love of lingerie, so I was more than up for sending out a secret gift in return for secret gift back! After working hard all year it seems like such a nice treat to receive a mystery gift.

Last year I received an amazing sheer black and red underbust from Pop Antique with a matching fascinator.  It also touched me when I contacted her to thank her that she’d taken the time to stalk me on Facebook and look at my photos, going to the trouble to choose a set she thought fitted with my personal style. How awesome is that?

The other nice thing about this range is it is an opportunity to introduce some other independent brands working hard and to give us a chance to support each other and encourage our customers to shop independent this Christmas.

There are a number of independents brands taking part this aside from the ones I already mentioned year including:

Kiss Me Deadly – good for golden screen inspired glamour and they support the feminist cause. I like brands with a conscience.  We all have to make a living but no need to sacrifice your principles in the process.

Ayten Gasson – good for silk and UK made. Knowing the designer personally I can also say she is very nice. I like to spend my money with decent and nice people. Don’t you?

Clare Bare – if I had to pick a lingerie brand to represent California dreaming through English eyes this is it! 

Angela Freidman – the designer behind this brand used to run the NY Ballet Costume Department and you can really feel this when you look at the level of craftsmanship in her work. 

Karolina Laskowska - recently graduated Karolina works with beautiful fabrics and lace, including vintage kimono fabrics. I especially love the latter after having lived in Tokyo!

Now this is my Secret Santa  - can you guess who it is for?

The full list of brands taking part are:

Previously Chicago, Alexandrea Anissa, Betty Blue’s Loungerie, Dottie’s Delights, Evgenia, Kiss Me Deadly, Playful Promises, Angela Friedman, Harlow and Fox, Clare Bare, Karolina Laskowska, Made By Niki, Nearer The Moon, La Lilouche, Ayten Gasson, Pop Antique, Britta Uschkamp, FRKS

Follow the lingerie secret santa on instagram with tags #lingeriesecretsanta, #lingerieinsidertips, #lingeriegifts & #shopindependent

Shop independent this Xmas – be inspired by our secret santa!

Love Bomb 2014: DAY SIX

For this year’s LOVEBOMB we are getting naked... well metaphorically. We are stepping behind the independent lingerie brands to look at the women behind the brands.

Each day, starting from today, each brand will have a special promo and giveaway as we all introduce our fans to one another. For details of each brand's giveaway, make sure you check their facebooks!

Friday 7th: Little Women

This was started by Fiona. Much like Lorriane she herself spotted a gap in the market. Nice lingerie for women who are of petite proportions. She gets a special mention for longevity having started her business many years before the rest of us.

Little Women are offering 30% off this cute bra for 24 hours

Make sure you like her facebook page for more details of her Love Bomb fun!

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One of the nicest things about doing the LOVEBOMB this year was when all the ladies came to our studio at our office in London to do the photoshoot. It is so nice to speak with other women in business and see how they juggle all the commitments in their lives and discussing the trials and tribulations we all face as small independent female run brands.

One of the sad points of the day is that we didn’t have Velda Lauder who usually joined us for the LOVEBOMB due to her untimely passing last year. The inspiration she gave to us other female entrepreneurs was missed.

Love Bomb 2014: DAY FIVE

For this year’s LOVEBOMB we are getting naked... well metaphorically. We are stepping behind the independent lingerie brands to look at the women behind the brands.

Each day, starting from today, each brand will have a special promo and giveaway as we all introduce our fans to one another. For details of each brand's giveaway, make sure you check their facebooks!

Thursday 6th: Miss Mandalay

This was started by Lorraine. She was way ahead of the curve when she started her business up for ladies with small backs and big busts. Being of those proportions herself she spotted a gap in the market and went for it.  I like Lorraine’s no BS approach... when I asked the inspiration for the name – she said I was staying at the Mandalay Bay Hotel in Vegas when I hatched the idea... hence Miss Mandalay. She also alternates being a business woman with motherhood. 

Miss Mandalay are offering 30% off on their website for 24 hours with code LOVEBOMB2014

She is also running a giveaway, check her facebook page for details!

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One of the nicest things about doing the LOVEBOMB this year was when all the ladies came to our studio at our office in London to do the photoshoot. It is so nice to speak with other women in business and see how they juggle all the commitments in their lives and discussing the trials and tribulations we all face as small independent female run brands.

One of the sad points of the day is that we didn’t have Velda Lauder who usually joined us for the LOVEBOMB due to her untimely passing last year. The inspiration she gave to us other female entrepreneurs was missed.

Love Bomb 2014: DAY FOUR

For this year’s LOVEBOMB we are getting naked... well metaphorically. We are stepping behind the independent lingerie brands to look at the women behind the brands.

Each day, starting from today, each brand will have a special promo and giveaway as we all introduce our fans to one another. For details of each brand's giveaway, make sure you check their facebooks!

It's our turn!

Well that is me and all the ladies that work on the brand. I created Playful Promises as I had a love for much more expensive pants and wanted to make them affordable. I also wanted to make them sexy. There is plenty of affordable every day lingerie but the seductive sexy lingerie like Myla and AP is just too expensive. I wanted to make something with design detail at an affordable price.

We are offering 30% off our website for 24 hours with code LOVEBOMB2014

We are also running a giveaway on our facebook page!

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One of the nicest things about doing the LOVEBOMB this year was when all the ladies came to our studio at our office in London to do the photoshoot. It is so nice to speak with other women in business and see how they juggle all the commitments in their lives and discussing the trials and tribulations we all face as small independent female run brands.

One of the sad points of the day is that we didn’t have Velda Lauder who usually joined us for the LOVEBOMB due to her untimely passing last year. The inspiration she gave to us other female entrepreneurs was missed.