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The Green Fairy: The history of Absinthe

 

 

Banned in many countries for decades, Absinthe has only just come back onto the market in recent years, and often in a watered down version of the mysterious, addictive and mind-altering drink that the Victorians so loved. Adored by artists and the bohemians of yester-year, the drink is often portrayed as a glowing green colour, set on fire before drinking. The media adores it for the apparently extravagant hallucinations it causes, thus receiving the name la fée verte, the green fairy.

 

Although hitting a maximum of about 90% vol alcohol (consider most whiskeys are around 40%), it is advised to stick between 40-60% absinthe, dilute with water and sip over time in order to enjoy the taste without becoming overwhelmed by the strength!

 

 

The exact origin of Absinthe remains unclear; medical use of the key ingredient, wormwood, dates back to Egypt in 1550 BC and a wormwood-flavoured wine known as absinthites oinos was drunk in ancient Greece. Absinthe in the modern sense, also containing green anise and fennel, dates back to the 18th century, and another attempt at medical history.

 

In 1792 Dr. Pierre Ordinaire, a French doctor living in Switzerland, attempted to create a cure-all from wormwood. While the healing aspects of the green drink were questionable, it soon became all the rage and the recipe made its way to Major Dubied and his son-in-law Henry-Louis Pernod. In 1797 they opened the first absinthe distillery, and another in 1805 under the company name Maison Pernod Fils, which became one of the most popular brands of absinthe up until the drink was banned in France in 1914.

 

Popularity for the green fairy grew steadily, and it soon became the favourite drink of both the aristocracy and working class. By the 1860s many bars, cafes and cabarets declared the hour of 5pm the l’heure verte (the green hour) and the bohemian crowd of famous artisans often turned to the drink for inspiration.

 

The popularity was not to last; the temperance movement and likeminded groups spread the idea that absinthe caused illness, death and caused one to commit violent crimes. The drink was banned as early as 1898 in the colony of the Congo Free State, and then in 1906 in Belgium and Brazil, the United States in 1912 and France in 1914.

 

Many countries did not ban absinthe (such as Britain – hooray!) due to its lack of popularity in the past. The hallucinogenic effects of the drink are also questionable, and were generally brought about by mistaken scientific papers. Such accounts were embraced by the bohemians, who in turn helped encourage the controversy. Vincent van Gogh and Oscar Wilde were among the most famous of those popularizing the notion – Wilde described the feeling of having tulips on his legs after drinking absinthe.  

 

Some say that the reports of hallucinogenic effects may have been due to poisonous chemicals being added to cheap absinthe in the 19th century in order to give a more vivid colour. We now know that drinking absinthe does not result in one seeing fairies, but instead acts as any other alcohol – drink a lot of it and the floor just will not stay still.

 

 

At Playful Promises we do enjoy a bit of a tipple, and how lucky we are to have the one-and-only Pernod supplying us with some of their absinthe for our new boutique launch! Not only will you have the chance to learn how to prepare your own absinthe, but you can also shop whilst sipping on the world-famous punch, The Green Beast!


Join us at our new Carnaby Street boutique on the 20th of October from 6pm until 9pm for our absinthe-soaked evening of shopping and primping goodness, with 20% off all purchases from us and treatments from the Powder Puff Girls!

 

(Yesterday I photographed our gorgeous green fairy Amanda in an absinthe inspired outfit featuring our peacock nipple pasties, which match perfectly with the Outta This World set and black satin waspie! Makeup by Sarah Jane Ellis.)

Backstage playfulness at our firey press event!


 What happens when you leave our fabulous models alone with a camera? 

 

After rocking the catwalk, Signe, Anita and Jess strike a victorious pose!

 

And for those that missed out on our burlesque extravaganza, we have a little video of Roxy Velvet's spicy performance! She is wearing a custom-made costume by us, featuring a sparkling red underbust corset and a red version of our Victoria bra!

The Origin of Lingerie

From the beautiful Etti sets, to the saucy Morgana collection. Playful Promises autumn/winter lingerie is the epitome of modern lingerie, but just how did the wonderful world of lingerie come about?

There is no exact date as to when the fashion of wearing lingerie came about, but the first sources of evidence point towards Ancient Egypt, almost 3000 years BC. For such a hot country clothing was not a necessity or a commodity.

Items of clothing were status symbols, something only the wealthy members of society would wear. Very often people would be happy to be naked or to wear a loin cloth and no more. Terra-cotta pots illustrate the fashions of the period giving us an insight into lingerie and more.

The first example of undergarments was worn by Egyptian women, of high-ranks. This would have been a long tunic woven from fine cottons and linens. The tunic would have started around the chest and flowed down to the ankles. It would have been tied around the body and shoulders using straps and was even sometimes used to mould the waist creating hour-glass figures.

From the dawn of lingerie, garments were worn to suppress or accentuate curves, the modern day bra was established as far back as 3000BC. When Egyptians were wearing tunics, Babylonian women were wearing what could be described as briefs and bras.  Most likely derived from the loin cloth and from suppressing women's breasts by wrapping cloth around the chest, this is the earliest evidence of lingerie.

And Cretan women were wearing hip corsets pushing their breasts upwards and outwards around 3000BC. This is surprising to know that the corset was in fact first worn on women, as many people believe men were first to wear the corset, and over 5000 years ago making this a very old fashion trend.

From these early depictions of wearing lingerie there was not much progression in what women wore. The 1500's saw the popularity in the corset increase, and from this period it became an integral piece of lingerie in everyday attire.

Today we still enjoy wearing corsets, some women still use corsets to shape their figure, but mostly corsets are a fun piece of outwear for a little boudoir fun. Playful Promises make their corsets and waspies from steel boning ensuring a rigid and tight shape is sculpted for maximum ooh-la-la.

Various bodices, bras and briefs were fashioned to wear underneath the corset, helping push-up busts, mould waist-lines and more.

Maria_Fowler at Playful Promises Party _020.jpg

The real revolution in lingerie happened around the 1920's where women decided to liberate themselves from the repressive corsets opting for girdles or less. This is where the lingerie revolution becomes interesting and where Playful Promises can base their inspiration and continue to create beautiful lines of underwear shaping figures and lifestyles.

More images from our press extrvaganza

Mam'zelle Maz shows off her feathery bits!

We have just recieved some fabulous images from our press event last week at The Box! I've picked out my absolute favourites that really sum up the evening, but the rest of the images you can see over on our facebook page.

 

Maria Fowler from The Only Way Is Essex shows how you can wear underwear as outerwear! Our Etti bra looks fabulous with a black satin underbust and black skinny jeans.

 

Models Odette and Signe strut their stuff

Jessica and AnitaModels Cassie, Anastasia and Katie let their hair down!The beautiful Miss Polly RaeModels Jessica and Anita with our marketing assistant, Anna