Brazilian or Hollywood? This is one of the major dilemmas of the waxing world. But a Brazilian bottom is a whole new dilemma in the lingerie world and Brazilians are certainly taking it by storm this summer.
Brazilian briefs are becoming more and more popular across the UK. Brazilians are generally snug and tight fitting to the body yet will show no visible panty line which is making it so sought after. Brazilian briefs are also praised for elongating the leg and being flattering under skimpy summer clothes. Brazilian briefs can be described as ‘boy-shorts’ but are not quite the same. Cut straight across the top of the back and almost straight across the bottom too but cut higher, showing more cheek. The brief sits between a boy short and a thong.
Marks and Spencers have recently been in the news with record sales of their cheeky Brazilian cut briefs with a 64% increase in sales of this exotic cut knicker.
Playful Promises are eagerly anticipating our own Brazilian designed brief. The Etti Brazilian brief has a satin printed front panel and black mesh back and sides. The leg is cut slightly higher than our normal briefs and shows a little more cheek. We are loving this new style, but will you like the feel of more cheek on display? Teamed with our retro longline bra we love this blend of old and new.
The Brazilian originates in Brazil on the beaches of the colourful Rio De Janeiro. Sun worshippers and tanning specialists desired minimal beachwear to interfere with their tan lines, thus was created the very skimpy Brazilian thong beachwear.
However, the Brazilian only made an appearance in Lingerie around 2005 when Victoria’s Secrets designed a line of Brazilian cut briefs. It has taken a while for the brief to become of interest to the UK market but with tight fitting summer dresses as well as maxi dresses calling for invisible panty lines the Brazilian has found it’s niche.
Need some no VPL briefs this summer? Shop our briefs and thongs shop for the perfect choice!